The List Based Post
What is a List Based post?
These types of post are often referred to as the bread and butter of blogging post. They are scannable, allowing readers to easily find information.
How are they done?
Your list must be logically organized to be successful. There are several ways to do this:
- Most to Least Popular
- Step by step
What Type Of Formatting Should You Use?
Bullet points work well list with little text per item. Numbered paragraphs work with post that are more wordy. Format consistently whether you use bullet points, paragraphs, ect.
Who is your audience? Try and be as specific as you can. Use a user persona to help you narrow it down.
What is your Key Take-away: What should your audience remember after reading this post?
Title Ideas: Brainstorm possible titles. You can go back and evaluate which to use after you complete your post.
Create Your Outline:
Introduction– Opening header, then a compelling opening statement that will draw your audience in. Next, provide information or an example of what you’ll be discussing in the post
Transition into the body with a statement that is part of your takeaway.
Body– Make sure you’ve gathered all the steps that you need to explain to your audience.
Include any visuals that will help your readers learn
Create a header, then, follow with your list
Conclusion– Summarize what your reader has learned and how they will benefit.
Ask a question to encourage engagement.